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Reckitt Must Face Class Action Over Woolite ‘Color Renew’ Claims


August 1, 2022

Consumers accusing Reckitt Benckiser Group Plc of falsely claiming that its Woolite laundry detergent can “renew” or “revive” colors can bring their claims as a class action, a federal judge has ruled.

U.S. District Judge Beth Labson Freeman in San Jose, California¬†ruled¬†Friday that the thousands of consumers’ claims involved the same legal issues, rejecting the British consumer goods giant’s argument that how each consumer interpreted the product’s labeling varied too much among individuals.

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For plaintiffs: Theodore Leopold of Cohen Milstein Sellers & Toll

Read the Reuters article.